Submitted by: Michael SeoVida Francis
Local SEO is one of the easiest ways to get into the top pages of search engines. With the proper education and knowledge, you can be assured that you will gain traffic from search engines. For example, Google Maps has become so popular as a search tool for people who wanted to find a local company or business in their area.
Nowadays, it is very obvious that Google is now placing results in its pages with local listings. Thus, there are a lot of people now searching the Internet for local business or company. Now, local business has a lot of chance to compete with other websites. Since local search results are now coming up and becoming more relevant in Google’s pages, it is now time to take full advantage of it.
The target for local SEO is audience based geographically. If you are applying the same process as SEO in general for a local business site, then you are doing it the wrong way. For local SEO, the focus is only on the location. Aside from this focus, all aspects of SEO work remain the same:
1. Focus on marketing your videos. Once you have successfully done so, you can see that when your videos appear on top of search engines pages, you get 3.3 times attention rate as compared to just plain listing.
2. Do not ever forget to make your website complete with essential information such as your business address, phone number and email address. You can distribute this information on your website pages in order to make visible your business to your visitors.
3. Your business name as well as location should have some important keywords on it. Make sure that you include location in your business name as well as in the description.
4. You also have to focus on the structure of your website and don some important on-page optimization. Make sure that your titles, headers, meta tags, contents, etc are properly laid out and optimized.
5. You can also try webmaster tools for your site. You can submit your site to Google’s webmaster tools. It will ensure that your site is targeted locally and the result will be seen a few days. Another Google tool you can also use is the Google map, it is free and effective when it comes to search engines pages.
It is crucial however that you should be able to understand how local SEO works with search engines.
The Internet age now has paved way to many businesses to promote their products and services online effectively. With this, people also turned to online searching when looking at a particular product or service available.
It is highly suggested that local businesses use SEO for their products and services. Using local SEO for marketing is very much cost-effective: it only takes less time to gather targeted visitors to your product and service site. This is the magic and relevance of web marketing to local business companies.
For a start, you should be able to emphasize your location in your website as well as your web contents. Make sure that you make use of meta tags properly, making sure you include your address in your website, including your Yahoo or Google map on your website and so on. Good luck!
About the Author: Michael is an expert in
local ads
. He owns SeoVida, which is a leading online marketing company for local businesses. SeoVida offers free local search engine marketing as well as online marketing courses. Check the website and join now for free
local seo
courses.
Source:
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